EkkoSense promotes Matthew Farnell to Global Sales and Marketing Director
PR and Communications
Senior data center software sales leader to head international sales of distinctive AI-powered data center optimization software EkkoSoft Critical
EkkoSense has promoted Matthew Farnell to Global Sales and Marketing Director. In his new role Matthew will be responsible for driving EkkoSense’s next phase of growth as the company continues its expansion into new global regions and strengthens its EkkoNet Global Partner network.
Matthew Farnell initially joined EkkoSense as EMEA Sales Director in 2022. Since then the company has expanded its AI-powered SaaS data center optimization proposition by introducing key ESG reporting capabilities. The company has continued to grow in key European, US and ANZ markets, and is working with global customers including Three and Telehouse to secure quantifiable carbon savings from their data center operations.
Commenting on his appointment, Matthew Farnell said: “our EkkoSoft Critical software continues to deliver for our customers. It consistently delivers for data center operational teams looking to optimize cooling, power, and capacity performance, as well as those needing to deliver on ESG and sustainability commitments. In 2024 we will be adding to this with a uniquely powerful data center modelling and simulation capability. It’s an exciting time. I’m proud to be leading sales & marketing for EkkoSense and driving our continued expansion across the global data center market.”
“Matthew has delivered exceptional results across the EMEA region since he joined the team 15 months ago. His promotion to a global leadership role is thoroughly deserved. Matthew’s sales and leadership expertise will be a key factor as we continue our aggressive growth plans to drive increased market share in key global markets.” added EkkoSense’s CEO, Dean Boyle. “Whether it’s unlocking cooling energy savings, reducing thermal risk, optimizing capacity, or automating ESG reporting, our software delivers quantifiable benefits for EkkoSense customers. We look forward to growing our international customer base under Matthew’s sales leadership in 2024.”
Matthew Farnell brings deep data center software and infrastructure expertise to his new EkkoSense role, with over 23 years experience of data center critical power cooling and software applications. Since joining EkkoSense, Matthew has lead the company sales engagement throughout the EMEA region delivering key projects for data center customers in colocation service provider, telecommunications and financial services sectors.
About EkkoSoft Critical – The EkkoSoft Critical AI-powered optimization software delivers quantifiable reductions in cooling energy usage. With its light-touch, software-based approach and non-invasive nature, EkkoSense also helps data center teams to secure immediate benefits with results achieved in just weeks, and project ROI timescales of under 12 months in many regions. View this short video for details.
Cheryl Billson, PR for EkkoSense, +44 (0)7791 720460